iYURA and A. Modernica Naturalis represent different approaches to skincare with roots in Ayurveda. Here’s a breakdown of how they differ in their broad philosophy, ingredient choices, formulations and overall approach:
iYURA
Philosophy: iYURA Strictly adheres to traditional Ayurveda.
Ingredients: All iYURA formulations are made using using natural, Ayurvedic ingredients.
Formulation: iYURA products are inspired from traditional formulations based on ancient Ayurvedic principles.
Approach: iYURA focuses on authenticity and time-tested Ayurvedic methods.
A. Modernica Naturalis
Philosophy: This brand is a modern reinterpretation of Ayurveda combining the best of traditional Ayurvedic ingredients and modern-skin science actives
Ingredients: The ingredients used in this contemporary brand combines Ayurvedic, natural, nature-derived ingredients with safe synthetic-origin components.
Formulation: A. Modernica formulations are available in modern formats made using contemporary ingredients and technology along with Ayurvedic principles.
Approach: A. Modernica seeks to balance traditional Ayurvedic wisdom with modern advancements in skincare.
In essence, iYURA is more traditional and purely natural in its approach, whereas A. Modernica Naturalis blends traditional Ayurveda with modern innovations and safe synthetic ingredients.